Skip to main content

Pepsi Unveils Futuristic 'Smart Cans' - Find Details Inside

Technology and innovation go hand-in-hand, and today, we can see its best usage in every possible sector, including the food and beverage industry. From packaged food firms to restaurants and fast food chains - we see people experimenting with advanced technologies for seamless workflow and better user experience. One such recent instance is Pepsi's latest innovation - the Smart Can. The brand took to the platform of the Cannes Lions International Festival of Creativity for the preview of the new experiment. Read on.

Also Read: Pepsi Introduces Colachup - Its A Ketchup!

Pepsi Smart Can Features: What Is So Special About Pepsi Smart Cans?

Mauro Porcini, PepsiCo's senior vice president and chief design officer, took to social media to explain more about the brand's futuristic experiment. "Let me introduce you to our new PEPSI SMART CAN, a CAN-vas for creativity," he states, adding that this will unveil new ways of storytelling, and accessing new experiences, especially for the new generation of people, who are "thirsty for more".

According to an official release, each of these smart cans is wrapped in a flexible 3D high-definition screen and contains its SIM card. This feature allows the company to tailor and customise the content on the device as per individual preference. "We get to bring our product, our brand, and our message together in an incredibly innovative way," states Mark Kirkham, SVP and CMO of international beverages at PepsiCo.

Also Read: Crystal Pepsi: Pepsico Brings Back Clear Soda To Mark Its 30th Anniversary

As per reports, PepsiCo's initial plan is to release these Smart Cans to a small and selected group of consumers from across the world. The brand concludes by stating that further details on the same will be announced in the "coming months".

If given a chance, would you want to add one of these Pepsi Smart Cans to your gadget collection? Share your thoughts in the comments below.



from NDTV News- Special https://ift.tt/HtWGx3E
Labels:

Comments

Post a Comment

Popular posts from this blog

PM Modi To Reschedule 3-Nation Europe Visit As Tensions With Pakistan Soar

Prime Minister Narendra Modi has put his three-nation Europe visit on hold as tensions between India and Pakistan have surged in the wake of the terror attack in Jammu and Kashmir's Pahalgam in which 26 civilians were killed by Pak-linked terrorists in a religiously-motivated terror attack. India responded on Wednesday with precision missile strikes on terror camps in Pakistan and Pakistan-occupied Kashmir. PM Modi, who is closely-monitoring the situation, has reportedly asked for his visit to Croatia, Norway, and the Netherlands, which was due next week, to be rescheduled. As per his original schedule Prime Minister Modi was to commence his official visit to the three nations on May 13. He was also going to participate in the India-Nordic Summit in Oslo on May 15 and 16. All three countries have been informed about the change in PM Modi's schedule. They have also been appraised about the current situation between India and Pakistan. Last month too, on the day of the Pahalga...
Post a Comment
Read more

In Kareena Kapoor's Workout Video, Little Jeh Steals The Show

Kareena Kapoor has the best “workout buddy” – her little son Jeh. The Internet agrees. The actress, who often shares glimpses of her fitness routines, posted a similar clip on Wednesday. This time, she wasn't the one who grabbed all the attention of her fans. An adorable Jeh stole the show by making a short appearance in Kareena's workout video. He is seen wearing a green tee and grey shorts while trying to climb the aerobic stepper. Kareena Kapoor, who is busy maintaining balance on the bench in the video, tries to hold her son with one hand so that he doesn't fall. Giving her fans a sneak peek into her “mom life,” the actress wrote, “Working out with my best workout buddy (blushing, heart eye, biceps and red heart icons).” She also added the hashtags “mom life,” “midweek balance,” “The Crew” (her next film) and “workout” to her caption. Kareena's workout song, this time, was Guru Randhawa's Moon Rise. Producer Rhea Kapoor, who is working with Kareena Kapoor on T...
Post a Comment
Read more